IVAR – Brand definition
The task IVAR is an organisation that works with a broad range of clients and partners across the UK, including charities, foundations and public agencies. They needed an agency to help them develop brand tools to communicate clearly, consistently and with one voice to their diverse audiences. The process Working closely with IVAR’s Deputy Director […]
Pilotlight
the task Pilotlight needed an agency to help them market their flagship programmes to new charity markets. the process We worked with them to develop the marketing strategy, identify the channels, craft messages and visuals that would engage and activate their most important audiences. We designed and developed creative including videos for use across social […]
Cochrane
The task Cochrane has a proud history of providing independent and trusted medical synthesis – taking the best global research and making it available for healthcare policy makers, governments and the public. They were also undertaking a major change programme. They needed an agency to help them navigate the change and reinvigorate the brand, rediscovering […]
Vubiquity
The task Vubiquity are one of the biggest content providers in the world, part of the global Amdocs dynasty. Their clients include household names such as Warner Media, Disney, MGM, Paramount and Netflix. The process We helped them redefine their brand, bring out their USP and present their services and products in an accessible and […]
Headway East London
The task Headway East London is a charity that works across London to support people affected by brain injury. They needed an agency to help them redefine their brand, represent the vibrancy of the organisation and showcase their members’ work. The process We held workshops with members, staff and interviewed their closest stakeholders to uncover […]
Refuge
The task Refuge engaged us to help them write, edit and design their Annual Report. Working with the internal team it became clear that there was also a need for a comprehensive set of brand guidelines that truly represented the organisation as it was now. The process We worked with them to define their new […]
Charities Aid Foundation
The task The Charities Aid Foundation (CAF) isa global network of organisations that makeit easier for individuals to give to charitiesby advising on investments, support charitiesto do more through their charity bank, andconnect companies to causes. The process We were engaged to help their global division simplify their message and amplify their voice. Helping them […]
Case Study: VSO Shop
The task VSO wanted a platform to engage and increase unrestricted funding opportunities within their large current and ex-volunteers audience network. Add10 was approached to work closely with the innovations teams to identify opportunities and develop a strategy for implementation. The process We ran several audience centric workshops working with staff and their volunteer network […]
Case Study: Hoydens
The task There are hundreds of workwear brands for men in the UK, but Hoydens is the only UK workwear brand designed by and made exclusively for women. Annie, Hoyden’s founder had experienced first-hand the problems that women faced when wearing work-wear designed for men and wanted to do something about it. The process Add10 […]
Case Study: VSO Theory of Change
The task VSO wanted a way to talk to audiences about their social accountability Theory of Change that was accessible, compulsive reading and highlighted the unique relationship between the VSO volunteer and local people to deliver meaningful change across communities and countries. The process We believe passionately in the power of storytelling. We worked with […]