the task
The Key Group needed a corporate brand that would bring together their family of brands in a coherent way.
the process
Our first task was to understand the network of organisations, what makes them tick, what brought them together and what inspires them on a daily basis.
the result
Working with our design partner Reason Design, we developed a fresh new identity that brings together the Group under an inspirational and aspirational visual identity. A set of key messages that can be used in all corporate settings to attract and inspire potential customers, investors and partners.
